Join Emily’s practical, easy-to-use “hold-your-hand-at-every-step mentoring program for only $97 per month.



Your initial charge will be $97. You will then be charged $97/month
after your initial charge has been made.

Since you’re here, you’ve probably heard me banging on about how much I love my inflatable kayaks e-commerce business.  I only work a few hours per week and I can run it from anywhere in the world!

Emily working from home with her babySounds pretty cruisy, right? But it wasn’t always this easy. I had a few false starts on products that were never going to be profitable (of course I didn’t know that at the time…). It was very hard to keep trying in the face of failure. And even when I found a great product range with strong demand, I didn’t really know how to differentiate from my competition, how to get traffic to my website, how to manage stock, how to track orders, how to deal with customers, etc.

There were many times when I didn’t know why certain things were happening. There were things I tried and I had no idea if they were working. It was hard to filter through all the contradictory free information on the internet to figure out what I should do.

To save you from making the same mistakes I made, I have created a system – it is a step-by-step approach that allows you to take the quick-and-easy path to a profitable e-commerce business. I can lead you through the steps that I KNOW work, so you don’t waste time and money and lose motivation.



Your initial charge will be $97. You will then be charged $97/month
after your initial charge has been made.

As a member of the E-Commerce Boom, here is what you get:

E-Commerce Boom 101 TrainingE-Commerce 101

Rather than dump a whole lot of information on you at once, E-Commerce 101 is delivered via weekly e-classes.  The e-classes are specifically designed so that you don’t get overwhelmed with information – they show you exactly what you need to do each week, no more, no less. Most courses available give you huge stacks of classes all at once – you end up spending all your time doing classes and never implementing! With E-Commerce 101, you will be given specific actions to complete after each lesson, and the lessons follow on from each other so that you will soon have an online store making sales.

  • Don’t have a product to sell? Don’t worry, neither did I when I started. One of the first things you will learn is how to generate a massive list of product ideas. You’ll have so many product ideas, your problem will be knowing where to start!
  • Instead of trial and error (the slow way), you will get a step-by-step method to choosing the best product to start with. First, you need to apply the 4 essential criteria for success to weed out the product ideas that are never going to work. Still too many product ideas? Don’t worry, there are then 8 filters you can apply to identify which product is the best one to start with.
  • Worried about the competition? Don’t be! People are always trying to find an un-tapped niche that nobody else has discovered yet, but this is a fool’s errand. The important thing is to figure out how to differentiate from the competition. E-Commerce Boom 101 teaches you no less than 14 ways to differentiate online, so you don’t end up competing on price.
  • Sending money overseas and hoping for the best makes a lot of people very nervous. But it’s not the only way to find suppliers! You will learn secret ways to find local suppliers that no-one else is using.
  • Don’t want to invest in stock? You will get access to strategies for selling products online with no money down. These strategies allow you to ‘test’ the market so you can buy stock with confidence, knowing you will get a good return on investment.
  • Want to charge your customers double for the same product your competition is selling? Find out how to write sales copy that adds so much value that your customers want to pay you more, AND they are super excited about it and tell all their friends about you.
  • So you need a website, but you’ve got no technical skills? You will get advice on the best website building platforms available.  These platforms are great because anybody can use them to build an awesome website. This is a step where a lot of people feel confused and often give up. There are a lot of options available and it is hard to sift through all the sales material to understand the advantages, disadvantages and risks of each one. My advice will leave you confident in the choice you make for your store, so you are not floundering and wasting time on this decision.
  • You will learn how to get your e-commerce store up and running quickly so you don’t miss out – online shopping is growing at a phenomenal rate so the sooner you get a store up and running, the sooner you can cash in on this massive trend.
  • Watch step-by-step video instructions for getting your store up and running. You can look over my shoulder as I set up and integrate the components that are required to get an online store up and running.  I am not a ‘techie’ (my background is in accounting) but you will get to see how quickly and easily I put the pieces together once I have done my preparation.
  • At this point, most people just have a bit of a click around and let their customers tell them when something isn’t working. But how many sales have you lost by the time you find out people can’t actually purchase from you??? You will be guided through a scientific process for testing your website, so you can be sure it works, BEFORE you start paying for website visitors.
  • You will find out why most people who pay for traffic get ripped off, and be shown exactly how to set up and test ad campaigns to get the most bang for your buck when it comes to paid advertising.
  • So you’ve made a sale … now what happens? Whether you are affiliate marketing, drop shipping, holding stock yourself or using a 3PL provider, the ultimate order tracking process flow shows you step-by-step what happens next and who is responsible for each step. You can go to sleep at night without worrying about getting a call from a customer at 3am wondering what happened to their order!
  • Once you have made a few sales, it get pretty exciting! You will want to make even more sales, and so you will be tempted to pay more for advertising to get more people to come to your website.  But before you do this, you will learn how to maximise the conversion rate of your website so that every dollar you spend on traffic gets you the best possible return on investment.
  • What about Facebook? Most people, even so-called social media ‘experts’ get this wrong by wasting time on metrics that don’t result in sales. The purpose of having an e-commerce store is to make more money with less time – you will learn how to set up optimised social media pages, generate content quickly and how to automate to save time.
  • Paid advertising is a great way to find buyers, but with a lot of niches, there are huge opportunities to get organic search traffic via SEO (don’t worry if that sentence doesn’t make sense to you … it soon will).  SEO has to be the most misunderstood topic on the internet! I know people that have lost their website by following bad SEO advice, so it really important that you get this right. You will get my exclusive blueprint that shows you how the elements of SEO work together and gives you an easy-to-implement plan, so you don’t waste time on things that don’t work and you don’t risk losing your website.
  • When you are ready, you will get access to advanced marketing strategies to take your store to the next level. For example, you will love the video master class, the crowd funding critique and the workshop on selling the backend.

E-Commerce Boom Tools ChecklistsTools

It doesn’t matter how much you learn if you don’t have the tools to implement! This is a bit like giving a carpenter a hammer and nails … he’s pretty useless without them. Here’s an example of some of the tools you get as part of the join E-Commerce Boom program:

  • Templates. There are a stack of templates to help you implement the E-Commerce 101 training program. For example, you will get a product analysis template to help you choose a product to start with, there is an order tracking template to help you manage orders once you are making sales, there is an SEO content planning template to help you get really targeted organic traffic, etc.
  • Checklists. Turns out we are not all perfect, and sometimes we forget stuff. Or is that just me??? These checklists will ensure you don’t  miss things at important milestones, like when your website goes live.
  • Links. I don’t want you wasting precious time trying to find things on the internet, it is just way too easy to get distracted when you are surfing the web. All the links I reference in E-Commerce 101 will be provided for you.
  • Dictionaries. Sometimes, the world of e-commerce can seem like a bit of a mystery because there are so many strange terms being used. I found this really hard when I first started out. To make things easy to understand, you will get a series of dictionaries that you can refer to whenever you come across a term you don’t know.

E-Commerce Boom Marketing Swipe FilesMarketing Swipe Files

Marketing can take a lot of testing and measuring. To save you time, you will get access to some already-proven marketing material that you can copy. You just put switch out your product, your benefits, your details etc., and you’re ready to go! Here are some examples of what you get:

  • Supplier scripts. Do you feel a bit nervous about picking up the phone and calling a supplier? Are you frightened they might laugh in your face? I get it, I was pretty nervous when I started too. As it turns out, suppliers are only human, and there are some tried and tested ways to break down barriers and open up communication. These supplier scripts are great for getting a prompt response from potential suppliers, as well as giving you the confidence to make the call.
  • Product sales copy swipe files.  Want your customers to fall in love with your products? Just switch out your products, benefits and pictures and your sales copy is ready to load up into your website!
  • Web page content swipe files. Every page on your website is a selling tool. Every page. These swipe files for your FAQs, About Us, Contact Us and Shipping & Returns pages will help build trust with your customer and lead them ever-so-gently to buying your product.
  • Email marketing swipe files. You will get a series of email examples that just require switching out with your products and benefits and they are ready to be loaded into your auto-responder. These emails are tested winners at building trust with your potential customers.
  • Joint venture scripts. One of the best ways to kick start your online store is to do a joint venture with someone who has a list of people that would be interested in your product. Usually, this is someone who sells a complementary product. For example, if you were selling socks, you might approach someone who is selling shoes to ask if you can do a promotion to their list. Sounds a bit daunting? Don’t worry, these scripts will help you with how to approach a potential joint venture partner and what to offer them in exchange for access to their list. You will sound confident and professional, like you’ve done it a million times before!

E-Commerce Boom Freedom Mindset TrainingFreedom Mindset Training

Be honest … have you been trying to get out of the rat race for a while? Are you always too busy? Well guess what? We’re all busy. The truth is not that you are too busy, it’s that your subconscious is not really on board with what you want to achieve. When you are trying to achieve something that feels uncomfortable, you end up using will power to stay motivated. Unfortunately, this is not a long-term solution. Eventually, will power fails us. (That’s why diets don’t work … we eventually slip back into old habits and put the weight back on). So what can you do about it? Well, you need to change the way you think at a subconscious level, and that’s where this Freedom Mindset Training comes in. Here’s what it’s all about:

  • Practical tools for time management. This is not a get-rich-quick scheme, but you want to see results within a few months, even if you only have an hour a day to spare. That won’t happen unless you take action every week and do the assigned activities. These time management strategies will get you working on your business in an efficient manner so that you take a step closer to getting results every day.
  • You will learn how to develop success habits so that you work towards your goals on auto-pilot, rather than relying on will power.
  • You will get into the habit of paying attention to your results, behaviour and feelings to identify what is going on in your subconscious.
  • You can then implement techniques to free yourself from your subconscious blocks.
  • You will get daily and weekly success rituals to help cement your future-state into your subconscious. These will also help you stay focused.
  • We will work through an exercise to explore and improve your relationship with money. How do you expect money to come to you if you don’t treat it well?
  • You will change your attitude towards mistakes, failure and success (yes, they are intimately related).
  • Even with a step-by-step program and unlimited support, you will experience feelings of doubt, it’s only natural. The important thing is knowing how to deal with doubt when it arises so you can move on quickly.
  • You will understand the importance of freeing yourself from the tyranny of perfectionism. If you want a low-maintenance business that runs on only a few hours a week, perfectionism is going to hold you hostage!


So, you’ve got the education, you’ve got the tools, you’ve got the marketing material and you’ve got the right mindset. What else could you need? Well, sometimes, you just need someone to talk to.  Whether you have a technical question, or you want to talk about your feelings, all our members are very well supported through their journey.

  • If you want an answer instantly, the members knowledge base is a repository of FAQs, tips, trouble shooting guides that members can access 24 hours a day, 7 days a week.
  • Can’t find the answer? Get in touch! Members get unlimited email support, which means you can ask as many questions as you like, as often as you like.

guarantee30-Day, No-Questions-Asked, Money Back Guarantee

Okay, so you don’t know me from a bar of soap. I get it. So if you’re not sure I’m the real deal, don’t worry! You can try E-Commerce Boom membership for up to 30 days and if you are not satisfied, I will give you a refund. No questions asked! You don’t have to prove that you have implemented the program, you just have to tell me you don’t want to proceed within 30 days.

Your initial charge will be $97. You will then be charged $97/month
after your initial charge has been made.




One-on-one mentoring with me, personally.   As a member, you get 25 x 10 minute power sessions with me via phone or skype. These sessions are the best way to help you stay focused, get past any hurdles you might be stuck on and boost your business into reality. Most business mentors charge thousands of dollars for personal coaching, and that’s IF you can get a spot, because they only have a limited amount of time to give. But I understand that having someone you can call is the key to success in building an online business quickly, so I am prepared to give you some of my precious time to help you get there as soon as possible.

If you are ready to get serious about starting your e-commerce business join now!

Your initial charge will be $97. You will then be charged $97/month
after your initial charge has been made.




Any testimonials on this website are from real and satisfied clients. However their results may not be your results. Specific results can not be guaranteed and results may vary from person to person

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